First Nugget on OOTP12 - Page 2

spitfire · 01-19-2011, 10:12 PM

Quote:

Originally Posted by Charlie Hough

Time for a dose of reality. Facebook exclusives are a common marketing tool for many businesses. There are perfectly sound business reasons for doing this.

As stated above, Facebook can be a more effective communication tool because of its immediacy and accessibility via mobile technology. This is absolutely critical for companies seeking to communicate with customers and gather feedback in a medium that is close to real time.

Also, having a large number of Facebook fans builds consumer confidence in a brand and conveys an image of legitimacy and success, especially to prospects. By making information, contests, or promotions exclusive to Facebook, companies can drive their existing customers to become fans on the site in order to get in on the details. This increases the number of fans, which is a benefit to the company as explained above.

With more fans, there will be more comments and reviews posted for prospects and customers to browse, and they can be accessed more quickly through social media. Company Facebook profiles are also easily accessible to the public and more so than message forums.

Sure, there are going to be some customers who are opposed to the entire concept of social media and will feel left out. I am sure that a few customers of Best Buy or Borders or Xbox or Time Magazine will feel like they've been betrayed if a coupon is offered only on Facebook, or a giveaway goes only to Facebook fans, or a news story breaks on Facebook first.

But they are not going to stop supporting the company or buying its products. No one posting disappointment in this thread is going to stop buying OOTP because it made an announcement on Facebook and not on this forum. Maybe a couple of people will threaten it, but from a business perspective it simply does not compare to the significant marketing potential and gains to be made by using tools like Facebook to do exclusive marketing. There are countless studies and a mountain of data to support this.

All well and groovy, but someone from OOTP (like maybe the new marketing guy?) could have posted the little Facebook blurb on this forum at the same time. I don't think folks here are demanding that this be the ONLY place to get info on OOTP, but it would be nice if the same info posted elsewhere was available here at the same time. That would be a small enough courtesy to ask for long-time customers.

Eugene Church · 01-19-2011, 10:23 PM

Quote:

Originally Posted by ShaneCarson

Just posted on Facebook...

Thanks, Shane, for posting this here on the forum.

Much appreciated.

I don't have any need for desire for Facebook and other social media.

However, I hope Markus uses all of them to get more sales and is therefore enriched and enabled to make OOTPB better and better each year.

I'm sure he will post on this forum, too. If it's a day or two late, I have no problem with that.

The Wolf · 01-20-2011, 12:24 AM

Quote:

Originally Posted by StyxNCa

Well for folks like me who have no interest in tweets or facebooks or anything else of that ilk, I'm glad someone posted in the forums.

I am too. Facebook is nothing compared to a dedicated website.

JWay · 01-20-2011, 12:38 AM

Quote:

Originally Posted by The Wolf

I am too. Facebook is nothing compared to a dedicated website.

Quoting an alias of your own and agreeing is so 2004.

BusterKing · 01-20-2011, 03:00 AM

Quote:

Originally Posted by spitfire

All well and groovy, but someone from OOTP (like maybe the new marketing guy?) could have posted the little Facebook blurb on this forum at the same time. I don't think folks here are demanding that this be the ONLY place to get info on OOTP, but it would be nice if the same info posted elsewhere was available here at the same time. That would be a small enough courtesy to ask for long-time customers.

Exactly. Of course there will always be someone turning this all around and trying to make us look bad, right Charlie?

ukhotstove · 01-20-2011, 03:49 AM

Quote:

Originally Posted by albatross11

There are other "types" of businesses?

Worded wrong, I meant working face to face with customers were like I said before the most important customer you have is the one already purchasing from you.

Cryomaniac · 01-20-2011, 05:09 AM

Quote:

Originally Posted by JWay

Quoting an alias of your own and agreeing is so 2004.

Markus Heinsohn · 01-20-2011, 06:40 AM

http://www.ootpdevelopments.com/boar...tart-soon.html

... Sorry, I fell asleep too early yesterday...

Cooleyvol · 01-20-2011, 06:47 AM

Quote:

Originally Posted by Eugene Church

Thanks, Shane, for posting this here on the forum.

Much appreciated.

I don't have any need for desire for Facebook and other social media.

However, I hope Markus uses all of them to get more sales and is therefore enriched and enabled to make OOTPB better and better each year.

I'm sure he will post on this forum, too. If it's a day or two late, I have no problem with that.

Quote:

Originally Posted by The Wolf

I am too. Facebook is nothing compared to a dedicated website.

This is exactly the reason a post here (even at the same time as the Facebook post) should have been made. I totally understand the need for social media sites, but simultaneous posts arent that hard to do.

Quote:

Originally Posted by Markus Heinsohn

http://www.ootpdevelopments.com/boar...tart-soon.html

... Sorry, I fell asleep too early yesterday...

RchW · 01-20-2011, 07:04 AM

I don't feel the least bit annoyed or insulted. Just my opinion of course.

JackRules1 · 01-20-2011, 09:38 AM

I don't use social media at all, and I understand that that may put me behind the info curve on occasion. As long as I am afforded the same opportunities re OOTP as those folks who do use social media, I have no problem with however OOTP chooses to advertise. But I agree that folks who frequent the OOTP forum have earned the right to expect to be treated on a par with those who don't come here.

Charlie Hough · 01-20-2011, 10:09 AM

Quote:

Originally Posted by BusterKing

Exactly. Of course there will always be someone turning this all around and trying to make us look bad, right Charlie?

That's right. But my intention was not to make anyone look bad. It was simply to bring a dose of reality to the discussion.

If 10 people feel like jilted lovers but are going to remain loyal to the brand, and 100 more become fans of Facebook because they don't want to miss out on future announcements, then the company wins. In this case, it appears to be an oversight by Markus, but it's also a proven marketing strategy for countless consumer businesses.

Then again, many people aren't running a business and don't have to develop marketing strategies to drive revenue and turn a profit. They're not facing the survival stakes, so it's difficult for them to see beyond their individual perspective as a consumer.

But none of it really matters in the end. We can have differences in opinion or preference all we want. It doesn't affect the reality that social media exclusivity is now a fundamental tool of consumer business, and whether we like it or not, it's effective, helps boost business, and is not going away.

wellsoliver · 01-20-2011, 12:25 PM

Quote:

Originally Posted by StyxNCa

Well for folks like me who have no interest in tweets or facebooks or anything else of that ilk, I'm glad someone posted in the forums.

You damned kids get off my lawn!

TribeFanInNC · 01-20-2011, 01:16 PM

Quote:

Originally Posted by wellsoliver

You damned kids get off my lawn!

Where's the 'shakes stick at kids' smilie when you need it!

That being said, I have never used Facebook nor have even a teeny desire to use it. Or Twitter. Or an iPhone.

wellsoliver · 01-20-2011, 01:18 PM

Quote:

Originally Posted by TribeFanInNC

Where's the 'shakes stick at kids' smilie when you need it!

That being said, I have never used Facebook nor have even a teeny desire to use it. Or Twitter. Or an iPhone.

Who needs this datburned newfangled telephone? Why last night I received the telegram pa sent from back home and it only done take forty five days to get here! Telephone. Pfft.

royalblue · 01-20-2011, 01:36 PM

Doesn't really bother me. To me it is just another ootp site where you can get information from. You do not need an account to view ootps facebook page. It would be no different than reading info on another website.

KowboyKoop · 01-20-2011, 11:09 PM

Quote:

Originally Posted by TribeFanInNC

Relax guys. It's not like he announced that humans landed on the moon. He said preorders will start soon. We already kinda knew that anyway.

No way....that's great. WE LANDED ON THE MOON!!!!!

kq76 · 01-21-2011, 02:05 AM

I suppose it's better than releasing news on a competing message board like they used to.

PSUColonel · 01-24-2011, 02:06 PM

Maybe we are all overreacting a little?

eriqjaffe · 01-24-2011, 02:16 PM

Maybe we're just underreacting a lot!

01-20-2011, 06:40 AM	#28
Markus Heinsohn Developer OOTP Join Date: Dec 2001 Location: Germany Posts: 24,803	http://www.ootpdevelopments.com/boar...tart-soon.html ... Sorry, I fell asleep too early yesterday... __________________ Buy Out of the Park Baseball 25 now! Download OOTP Go 25 for iOS Download OOTP Go 25 for Android

01-20-2011, 07:04 AM	#30
RchW Hall Of Famer Join Date: Jul 2004 Location: Toronto ON by way of Glasgow UK Posts: 15,629	I don't feel the least bit annoyed or insulted. Just my opinion of course. __________________ Cheers RichW If you’re looking for a good cause to donate money to please consider a Donation to Parkinson’s Canada. It may help me have a better future and if not me, someone else. Thanks. “Conservatism consists of exactly one proposition …There must be in-groups whom the law protects but does not bind, alongside out-groups whom the law binds but does not protect.” Frank Wilhoit

01-21-2011, 02:05 AM	#38
kq76 Global Moderator Join Date: Nov 2002 Posts: 12,093	I suppose it's better than releasing news on a competing message board like they used to. __________________ My OOTP Wishlist \| My FAQ List OOTP Wiki \| Your Recommended Team Nicknames, By City (A Crowdsourced Project) For Beta/Devs: Full screen (1920x1080)

01-24-2011, 02:16 PM	#40
eriqjaffe Hall Of Famer Join Date: May 2003 Location: Under The Christmas Fish Posts: 7,754	Maybe we're just underreacting a lot! __________________

01-20-2011, 09:38 AM	#31
JackRules1 Minors (Triple A) Join Date: Nov 2008 Location: Central Florida Posts: 245	I don't use social media at all, and I understand that that may put me behind the info curve on occasion. As long as I am afforded the same opportunities re OOTP as those folks who do use social media, I have no problem with however OOTP chooses to advertise. But I agree that folks who frequent the OOTP forum have earned the right to expect to be treated on a par with those who don't come here.

01-20-2011, 01:36 PM	#36
royalblue Minors (Double A) Join Date: Jan 2011 Location: Kansas City, MO Posts: 112	Doesn't really bother me. To me it is just another ootp site where you can get information from. You do not need an account to view ootps facebook page. It would be no different than reading info on another website.

01-24-2011, 02:06 PM	#39
PSUColonel Hall Of Famer Join Date: Feb 2002 Posts: 13,143	Maybe we are all overreacting a little?