Advertising of the game... - Page 3

kagnew35 · 04-09-2007, 11:21 PM

Quote:

Originally Posted by redsox45

Marc,

You could always try sending it to Curt Schilling's blog.

http://www.38pitches.com

Regional sites like NESN.com and Jerry Remy's website might be the way to go too.

There may be an end-run around XM. If you could get some of their hosts free copies, they might be willing to drop a word here and there about OOTP. Or, for that matter, endorse the game.

Will

This is a good idea bout xm, I was able to get some mention on "The Show" with Dibble and Kennedy, last year. Just by calling in live.

DBR · 04-09-2007, 11:43 PM

I run a smaller, but somewhat popular Yankees website (actually linked on SI.com). The link is in my sig, and feel free to email me at garycurrier@gmail.com

kagnew35 · 04-10-2007, 12:19 AM

Quote:

Originally Posted by DBR

I run a smaller, but somewhat popular Yankees website (actually linked on SI.com). The link is in my sig, and feel free to email me at garycurrier@gmail.com

And I have a small Red Sox site in my sig

fantom1979 · 04-10-2007, 12:19 AM

I just fired off an email to Keith Olbermann. His love of baseball is well known. I doubt the email will even reach his desk, but I figured it couldn't hurt.

udbacker58 · 04-10-2007, 12:28 AM

Would it be too expensive to advertise on gaming sites like ign, gamespy, gamespot, os, game informer, etc? I think it would be a great idea to advertise on these sites, especially on pages with arcade baseball reviews. I think that would draw in players who are looking for quality simulations and just don't know where to look other than the console. Also, would be happy to put a banner in my sigs for other forums that I frequent. Actually had a discussion about OOTP and BBM on a football site a couple days ago.

kagnew35 · 04-10-2007, 12:30 AM

Where do we get banner ads for out sites?

fantom1979 · 04-10-2007, 12:34 AM

Quote:

Originally Posted by kagnew35

Where do we get banner ads for out sites?

Quote:

Originally Posted by Marc Duffy

Email me, happy to send a good selection!

.

Marc Duffy · 04-10-2007, 02:11 AM

Quote:

Originally Posted by redsox45

Marc,

You could always try sending it to Curt Schilling's blog.

http://www.38pitches.com

Regional sites like NESN.com and Jerry Remy's website might be the way to go too.

There may be an end-run around XM. If you could get some of their hosts free copies, they might be willing to drop a word here and there about OOTP. Or, for that matter, endorse the game.

Will

Already tried mailing the jocks a while back - no replies

Marc Duffy · 04-10-2007, 02:13 AM

Quote:

Would it be too expensive to advertise on gaming sites like ign, gamespy, gamespot, os, game informer, etc? I think it would be a great idea to advertise on these sites, especially on pages with arcade baseball reviews. I think that would draw in players who are looking for quality simulations and just don't know where to look other than the console. Also, would be happy to put a banner in my sigs for other forums that I frequent. Actually had a discussion about OOTP and BBM on a football site a couple days ago.

Yes way to expensive and proven (EHM is where we tested this) to have zero effect.

To get a good share of voice on the site, you have to spend a good six figures.

magnet · 04-10-2007, 02:28 AM

Out of curiosity, how much does Sega help out in the marketing department?

fantom1979 · 04-10-2007, 03:20 AM

Quote:

Originally Posted by Marc Duffy

Email me, happy to send a good selection!

email sent

cbbl · 04-10-2007, 09:14 AM

Quote:

Originally Posted by Marc Duffy

Already tried mailing the jocks a while back - no replies

Mark, I see this comment, and perhaps that includes Schilling, but I wanted to push the idea of contacting Schilling through his blog one more time just in case -- from Curt's blog (About page):

...
The main goal of this blog, in addition to being an open forum to communicate with fans of the Red Sox, Major League Baseball, and the Computer Gaming industry, is to continue to raise awareness of [ALS and Malignant Melanoma] and many more.
...

If you've already sent him a personally addressed e-mail, may I suggest a follow-up? If not, do so. It may or may not yield a bunch of sales, but it's gotta be a great avenue. A major league baseball pitcher into gaming. He probably lives baseball too much to want to play it at home, but those who read his blog are surely more likely to be interested. I think framing the e-mail will be critically important, as the blog's primary focus is ALS awareness.

Good luck.

cbbl

Alpha · 04-10-2007, 09:50 AM

How about the team at the FireJoeMorgan.com blog? Very popular with 'statheads', and they'd love the prominent inclusion of VORP all over the game. I don't know how they'd feel about hyping a product, though.

cody8200 · 04-10-2007, 11:17 AM

TYPE IN OOTP BASEBALL ON GOOGLE.COM

The ad on the right is for "baseball mogul"...ouch Now that's competitive. When you type in baseball mogul, ootp doesnt have a link for it. Maybe it should.

Marc Duffy · 04-10-2007, 11:53 AM

I've increased our spend and have been tweaking some search terms in the past day. Should see some changes soon

Whiteydog95 · 04-10-2007, 12:42 PM

How about some print media?

USA Today Sports Weekly comes to mind. The majority of coverage is devoted to baseball during the summer months. They also print the occasional review of baseball related games books etc....

What about baseball blogs as well.
SI.com links to each teams most popular blogs and fan sites when you go to their team capsules. I would also suggest some of the gaming boards like operation sports.

I personally came across OOTP looking for a game to fill the void after the demise of the High Heat series. I think I found a free download of OOTP 2 at an abandonware site and loved it so much I immediately bought the latest version.

redmarkYankees · 04-10-2007, 02:21 PM

Quote:

Originally Posted by Whiteydog95

I personally came across OOTP looking for a game to fill the void after the demise of the High Heat series. I think I found a free download of OOTP 2 at an abandonware site and loved it so much I immediately bought the latest version.

I found it exactly the same way (Home Of The Underdogs). As OOTP5 is already free, perhaps it would be an idea to get it hosted as many places as possible.

Chmura Sports · 04-10-2007, 02:27 PM

maybe you should try to advertise at minor league games like advertise in the scorebooks, etc.

Raidergoo · 04-10-2007, 02:55 PM

Quote:

Originally Posted by Chmura Sports

maybe you should try to advertise at minor league games like advertise in the scorebooks, etc.

That was tried last year for the Staten Island Yankees. I cannot locate any comment to see if this was valuable, worked, or continued for 2007. I do recall several posters mentioning that they heard the ad for a OOTP giveaway between innings.

Robster49 · 04-10-2007, 03:11 PM

I'm not sure if it's been tried already, but advertising on fantasy baseball sites seems logical.

Definitely would be reaching baseball fans, stats guys, and people who like the feeling of running a team / league.

04-10-2007, 12:19 AM	#44
fantom1979 Hall Of Famer Join Date: Jul 2002 Location: Detroit, MI Posts: 3,498	I just fired off an email to Keith Olbermann. His love of baseball is well known. I doubt the email will even reach his desk, but I figured it couldn't hurt. __________________

04-10-2007, 12:30 AM	#46
kagnew35 All Star Starter Join Date: Dec 2005 Location: Las Vegas, Nev Posts: 1,965	Where do we get banner ads for out sites? __________________ Elder Statesman of the Board http://www.soxxcountry.com/ site with FaceGen Central and Duffys Tavern Live OOTP Chat Room

04-10-2007, 09:50 AM	#53
Alpha Minors (Rookie Ball) Join Date: Oct 2004 Location: England Posts: 30	How about the team at the FireJoeMorgan.com blog? Very popular with 'statheads', and they'd love the prominent inclusion of VORP all over the game. I don't know how they'd feel about hyping a product, though. __________________ "The Germans are such a cruel and inhuman race, they have no word for fluffy." - Blackadder Goes Forth

04-10-2007, 11:17 AM	#54
cody8200 Hall Of Famer Join Date: Jan 2003 Location: Indianapolis Posts: 2,436	Type In Ootp Baseball On Google.com TYPE IN OOTP BASEBALL ON GOOGLE.COM The ad on the right is for "baseball mogul"...ouch Now that's competitive. When you type in baseball mogul, ootp doesnt have a link for it. Maybe it should. __________________ Sharp Guys Web Design - Twitter: @sharpguysweb

04-10-2007, 12:42 PM	#56
Whiteydog95 Minors (Rookie Ball) Join Date: May 2004 Location: Birmingham, AL Posts: 43	How about some print media? USA Today Sports Weekly comes to mind. The majority of coverage is devoted to baseball during the summer months. They also print the occasional review of baseball related games books etc.... What about baseball blogs as well. SI.com links to each teams most popular blogs and fan sites when you go to their team capsules. I would also suggest some of the gaming boards like operation sports. I personally came across OOTP looking for a game to fill the void after the demise of the High Heat series. I think I found a free download of OOTP 2 at an abandonware site and loved it so much I immediately bought the latest version. __________________ A slick way to outfigure a person is to get him figuring you figure he’s figuring you’re figuring he’ll figure you aren’t really figuring what you want him to figure you figure.- Whitey Herzog -

04-09-2007, 11:43 PM	#42
DBR Minors (Double A) Join Date: Jun 2006 Posts: 177	I run a smaller, but somewhat popular Yankees website (actually linked on SI.com). The link is in my sig, and feel free to email me at garycurrier@gmail.com

04-10-2007, 12:28 AM	#45
udbacker58 All Star Starter Join Date: Apr 2007 Posts: 1,140	Would it be too expensive to advertise on gaming sites like ign, gamespy, gamespot, os, game informer, etc? I think it would be a great idea to advertise on these sites, especially on pages with arcade baseball reviews. I think that would draw in players who are looking for quality simulations and just don't know where to look other than the console. Also, would be happy to put a banner in my sigs for other forums that I frequent. Actually had a discussion about OOTP and BBM on a football site a couple days ago.

04-10-2007, 02:28 AM	#50
magnet Hall Of Famer Join Date: Jun 2003 Posts: 5,029	Out of curiosity, how much does Sega help out in the marketing department?

04-10-2007, 11:53 AM	#55
Marc Duffy SI Marketing Wizard Join Date: Mar 2004 Location: Old Street, London Posts: 4,741	I've increased our spend and have been tweaking some search terms in the past day. Should see some changes soon

04-10-2007, 02:27 PM	#58
Chmura Sports Minors (Rookie Ball) Join Date: Jul 2006 Posts: 32	maybe you should try to advertise at minor league games like advertise in the scorebooks, etc.

04-10-2007, 03:11 PM	#60
Robster49 Minors (Rookie Ball) Join Date: Feb 2006 Posts: 46	I'm not sure if it's been tried already, but advertising on fantasy baseball sites seems logical. Definitely would be reaching baseball fans, stats guys, and people who like the feeling of running a team / league.