I would have to agree that there is a real need in this space. I think having 40,000 views (exactly 38,392) on the BTS Football preview page alone (
http://gmgames.org/beyond-the-sideline-football-bts/ ) is a solid indicator that the game will sell well.
But to be honest, if the first impressions don't go well, even though sales will, it'll be a steep road to winning back confidence.
If OOTP needs time, then let them.