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El Águila de Veracruz were gracious enough to provide explanations on their design choices. Note in case anyone is confused as I was: The club has existed in two iterations, one from 1903 to 2017 as Rojos del Águila de Veracruz. The old team nickname would be Rojos (Reds) as Águila de Veracruz was the company that founded the club in the early 20th century. After the club was brought back to life in 2020, they were known only as El Águila de Veracruz, without the color.

Home - they went for a unique look with a "vanilla" color, vanilla is the state's biggest export.



Away - Red is their classic color and they went with a shark on the front to represent the Gulf of México.



Home Alternate - with a black color to represent the Common Black Hawk (Aguililla Negra Menor in spanish), they reimagined the wordmark to represent flight.



Away Alternate - Blue means going back to the club's original colors and the 1960s, when the club first began using a Veracruz wordmark.