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They have a problem
They try to make the game different every year to provide new challenges to the long-time gamers. If they did the same thing every year then the "cookbook" would eventually become known to all and the only thing that mattered would be how much money or time the players were willing to spend. And each year's new players would get frustrated early and leave.
But the easiest way to change the path to the top tier of the game is to make things like ever-increasing card performance throughout the cycle. It would be nice to know if the top-end cards like PT Elite or the meta mission reward cards have finally surpassed what you can get out of fully developed combinators. Unfortunately, providing information on the five upgrade stages of each combinator card would require a great deal of effort from the devs that would benefit very few people, so I can see why they wouldn't want to go to the trouble.
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