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The big white box in the center of the screen that is on all the time - Just look away or space out and ignore?
So my extreme of annoyed and starting to dislike the brand is one end of the spectrum and the other is that you just tune it out and forget it exists.. Either way that form of advertising is really not good and can't be working. I can't enjoy playing a game that I'd have to learn to ignore the screen for the majority of the time. The game is not functional when simulating so it needs something in that box, and they had an awesome thing going with trivia, quirky stories and quotes.
I think they'll address it instead of encouraging users to learn to ignore. Must be better ways to advertise.
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