[BradC]

Fidel brought up some interesting ideas in a thread in our Beta forum, and since most people don't have access to it, I wanted to put them out here so we can field some thoughts. (Thanks for putting the ideas out there, Fidel.)

Fidel was talking about going against conventional wisdom when marketing a product, and he was wondering about targeting women who are looking for a gift for their husband/boyfriend. OOTP would be the perfect gift, of course.

His idea is a great one, but I'm wondering if anyone has any thoughts on where we should start. Any web sites that would be ideal for such messaging? I can put together a press kit and contact those sites.

I think we would also benefit from positioning OOTP as an ideal Father's Day gift, and maybe those women-oriented sites would be good for that too.

Thoughts?

Thanks.

- Brad