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Old 07-30-2009, 05:50 PM   #48
PSUColonel
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Quote:
Originally Posted by kingcharlesxii View Post
Three things I'd really look into (I do have somewhat of an advertising background):

1) As mentioned above, a better 2D/3D engine goes a long way to attract casual gamers.

2) Maybe a "lite" interface - the game is still rather daunting for newcomers.

3) Definitely offer free giveaways to sites - the more people you get playing the game, the more likely they're recommend to their friends and so on. Word of mouth is the best advertising.

4) This might not be feasible, but it's a huge advantage to have a box in the store. How many people came to OOTP through Season Ticket Baseball? I'm betting it was a lot.

5) Facebook/Twitter might be worth looking into. For a product like this, I'd say Facebook might be better because you can provide more info than Twitter.

6) Advertise, advertise, advertise. It seems like a lot of money, no doubt, but if you spend those dollars correctly it will return a lot more than you spend. If you're going after the fantasy baseball players, advertise on the sites those people go to.

7) And finally: if you're going after fantasy baseball players, those players will want to play a "real" league. It's very important the default rosters are ready to go at game release and the game is released by the start of the season. Those fantasy baseball players won't want to buy a game in June/July, unlike the fictional/historical gamers. Their interest in baseball runs from spring until football season starts.

You might want to even consider a lighter MLBish-only release, maybe disable a lot of the custom config features but offer at a lower price.

Hope this helps.

I don't like these. They fundamentally change the direction of OOTP.
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