Quote:
Originally Posted by kq76
That said, I can't help but wonder about the price elasticity of OOTP. It's obviously the best in it's niche, but how many of its customers wouldn't balk at a 5 or 10$ price hike (and a hike seems only fair, almost everything else inflates in price)?
|
Version 9 was a $10 price hike over Version 8 (in the US). What effect did that have on sales? We may never know, since OOTP Developments seems to regard that as proprietary information.
And I used to own a gaming shop (Pegasus Hobbies). My experience, limited though it was, was that running a sale didn't even increase unit volume. It just moved sales from outside the sales period to inside, where I made less profit per unit. And once customers saw that sales were possible, they just kept their wallets in their pockets until the 'sale' signs went up.
Everyday low prices might be useful, if you have competition (we didn't), but all sales seemed to be good for was moving a particular line of merchandise to free up shelf space — and not very good at that, until prices dropped to half or less of our cost.